Understanding today's what are world : how do media work
-what is communication ?
-Media laws of proximity
What are medias expectations
Different audiences expert different messages
From accidents to crisis
Differences between emergency and crisis
Examples of crisis
Group workshop : analyze a past crisis
Crisis management process and phases
Can we prevent crisis ?
Crisis commucations : tools and procedure
Stages of media communications
Holding statement, press release, Q&A, Fast facts
Group workshop : prepare a statement and write a press
release
Basic of crisis management
Perform a risk analysis
Identify jour organization's gaps
Crisis plan and procedure
Crisis rooms and crisis team
Trainings. Exercises and drills
Lessons learned from past crisis
Groupe exercice
Situation briefing
Team work : solve a crisis situation
Group debrief
Lessons learned
